Koo: Maybe it’s the swooping you’re hearing?Ĭloer: I hear buzzing. Spiegel: She says it’s a book, not a movie.Ĭloer: But what’s that buzzing? Is that the whooshing? Sinagra: The kid is transported right into the world of the movie, as if by Satanic magic. Koo: You fire this thing up, climb aboard, run around, and it provides the whooshing sound for you, italics mine. Koo: The stick is grooved for easy riding.Ĭloer: OK but-wait, what are those god-awful sounds? Is the broom doing that? Sinagra: Feast your eyes on the prototype. Koo: Oh no way, boss, this broom is supersaturated with value-adds. We’re going to sell these little bastards a broom, eerily similar to the one currently sitting in their pantry.’ What about refinements to last week’s ideas?Ĭloer: Good, because I’m not going to sit down with Mitch and say, ‘Here, it’s a broom. Sinagra: Put ‘extreme’ in the title and you’re hitting both genders without breaking a sweat.Ĭloer: About three pills ago I would’ve been weeping and shrieking right here in front of everybody. Koo: Yeah like Hot Purple Magical Silly Putty. Make it green or-what’s the color of magic? Maybe remodel an Etch-a-Sketch into the Harry Potter Magical Drawing Whatever. Sinagra: We were thinking we could re-brand some old-school big sellers. Rowling Michael Spiegel: She says thumbs down and asks if the ball gag is 100 percent necessary.Ĭloer: You tell her for me she’s lucky to even be in this room after being pretty much nonstop high-maintenance and hands-on and all-around in-everyone’s-face. Sorting Hat Waffle Cones, with a sound chip embedded in the bottom so it’ll talk to the kid while he’s fucking eating it. Mattel Ass’t Product Designer Davis Sinagra: Boss, we got scads.Ĭloer: I am going to mentally count backward from ten and then will force a pleasant smile to my face and listen. Mattel Product Designer Jennifer Koo: Kudos to Demerol.Ĭloer: So I’m thinking the best way to thank me for this serene approach is by delivering some new Harry Potter product ideas that won’t blind me with rage. You’ll note this week I’m speaking in a calm, even tone of voice, not using swears or resorting to immature name-calling. OK? And the only thing worse than not having a golden franchise is having a golden franchise and blowing it. By a butler with a golden arm and like gold teeth. Head of Mattel Character Brand Development Shari Cloer: Folks, we’ve been handed a golden franchise on a silver platter. For complete product description, including extremely relevant product reviews, please consult the Harry Potter Nimbus 2000 product details page.
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